Sunday, February 28, 2010

Friend me, I'm a musician

What does a YouTube phenomenon do for an encore? David Choi is getting nightclub gigs. Web-analyst friend Matt knew his opening act at the Beat Kitchen, Mia LeBlon, so we took in their all-ages show after work. ("Then I'll split," my younger friend told his office mates at the bar, "because I'm old.")

Choi gets enough YouTube love to parlay into a CD and (his Facebook bio says) commercial work. I thought that was all I needed to know about his song "You Tube (A Love Song)," but like John Mayer, Choi has a light, date-friendly repertoire. He's so earnest that Matt detected no irony in a song about an online crush. These lovers aren't ready for "I love you too."

Both LeBlon and Choi pepper their sets with references to Facebook fandom, which was strong enough to fill the room with Naperville teens (Choi patter: "Did you say Neighborville?"), Northwestern students and a few idly curious wage-earners. After Matt left for greasy appetizers at the front of the house, Choi sang "Happy Birthday" for anyone who might be there to celebrate, and took crowd shots on his cellphone. It was just goofy fun, like YouTube.

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